• Starter Visibility Package

Starter Visibility Package

Regular price

Ideal for small businesses looking to establish a local presence.

  • Location Selection: Up to 3 high-traffic local areas (billboards, transit shelters, or digital screens).

  • Design & Creative Support: Basic design assistance for up to 2 ad creatives.

  • Campaign Duration: 2-4 weeks.

  • Performance Reporting: Weekly campaign reach and visibility data.

  • Investment: $2,000 - $5,000

Here’s what the package experience will look like:

  • Visual Presence

    • Strategic Placement: Ads are positioned in prime, high-traffic locations tailored to each brand's audience. This may include bustling downtown billboards, transit stations, mall displays, airports, and other prominent sites.
    • Vibrant, Engaging Creatives: Each package includes professionally designed static or digital ads, crafted to catch eyes and convey a strong, memorable message. With options for bold images, strong typography, and brand colors, these creatives are designed to stand out, even in the busiest urban landscapes.

    Campaign Structure

    • Clear Duration and Rotations: Campaigns are set to run on pre-determined schedules (e.g., 2-6 months), with ad rotations to maintain freshness and engagement. Depending on the package, different visuals can be rotated across locations, or a central theme can span all placements.
    • High Visibility Formats: The package leverages large-format billboards, digital screens, transit shelters, and other formats that fit well within cityscapes, ensuring high visibility for pedestrians, drivers, and commuters.

    Audience Engagement

    • Targeted Messaging: Using geo-targeting and location insights, ads are positioned where they will reach your ideal demographics, optimizing exposure to the right audiences.
    • Enhanced Interaction Options: For premium packages, the experience can include interactive or animated digital displays, or even experiential elements like QR codes for immediate engagement or social media integration to boost online engagement.
  • Performance Insights

    • Weekly/Monthly Analytics: Clients receive detailed reporting that includes metrics on impressions, reach, and demographics. For digital formats, analytics can provide insights into viewer engagement.
    • Dedicated Account Support: Each client works with a dedicated account manager who monitors performance, adjusts placements if needed, and ensures seamless communication.

    Visual Elements

    • Creative Storytelling: Whether it’s a simple call-to-action or a captivating story, each ad uses concise messaging and powerful visuals to resonate with passersby.
    • Consistency Across Touchpoints: Your OOH campaign can integrate with online platforms, offering a cohesive look and feel across both physical and digital touchpoints.
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